Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Yaris To Launch This Summer Bursting With Kit

JAPANESE car maker Toyota is launching its new Yaris supermini this summer, and hopes to broaden the car’s appeal with a revised range. The firm is offering more choice, more equipment options and a wealth of advanced features for on-board comfort, communications, safety and style as it launches the Yaris into an increasingly competitive market sector. Established Active and Icon grades are joined by new Sport and Excel trims.

Lexus LS: Still loves a Champagne glass

Lexus LS - Still loves a Champagne Glass Back when Lexus was born as the posh Toyota, Toyota’s advertising bods had to convince the American public that Lexus was more than just a big Toyota – with an even bigger price tag. The pitch was that this new Lexus LS would give you highway smooth – just like a big, lazy ‘Mercan V8 – and brilliant build quality, and all for less than a Mercedes S Class. Which was the target.

For new CAFE rules, automakers place high-stakes tech bets

Game-changing 2015 fuel economy rules are forcing vehicle development teams to make high-stakes bets on expensive technologies--bets that will separate the winners from the also-rans. Not only do federal rules target a 2015 fleet average of 35.5 mpg, up from the current 27.5 mpg for cars and 23.1 mpg for light trucks; they force automakers to bet on different technology packages for each vehicle segment. Companies that do best at mixing technologies while keeping down costs will have an advantage when buyers wince at higher stickers.